I'm Jake McKee

People call me The Community Guy

The coolest community job around is now hiring

I know it’s a few days early, but for all you community nerds I’ve got an early Christmas present. That’s right, it’s a damn tasty job opening: LEGO Social Media Strategist This position reports to my old boss, and as a boss he’s as good as they come. If you’re looking for a new gig, […]

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The Social Engagement Journey

The team at Ant’s Eye View has been working on something we’re really excited to share. Last week, we formally unveiled The Social Engagement Journey. Before I explain, let me share some background. Over the years, social media has become a significant conversation in marketing circles. The focus of that conversation has been about a […]

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Social Media and the Workplace Explained

My friends Lee and Sachi LeFever have published a new video, Social Media and the Workplace Explained, and it’s a great watch. If you don’t know Lee and Sachi, they’re the proprietors of Common Craft, the video-based concept explanation service. Their full catalog is fantastic, and this latest one is no exception. I had the pleasure of offering feedback […]

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Social Media Marketing – The Next Generation of Business Engagement

It is with extreme pride that I announce Social Media Marketing – The Next Generation of Business Engagement, a book that Dave Evans and I wrote together this year. After tech editing Dave’s first book, Social Media Marketing: An Hour a Day, Dave asked me to co-author the second book and I gladly accepted. This new […]

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Let me first start this post out by saying that I have loved the Web since the very first time I pulled up a Web site. Literally the very first one. I don’t remember the site (although it’s likely it had a stone background image), but I do remember the rush of ideas, emotions, and […]

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