Moderation sets the tone

tweetcret launches as a concept similar to PostSecret, twitter-style. Mashable points out a great point about systems that are developed without proper moderation.

Operating on precisely the model of the celebrated PostSecret blog, Tweetcret, is very elementary new site, evidently created in virtual anonymity, that offers a Twitter-like tablet for which individuals from all over the Web can post short messages in obscurity. And as is to be expected, it sets no limits on content. No editorial discretion whatsoever. Which basically ensures its none-too-distant failure.

Which is unfortunate, really. Even from the get-go, it seems to be an open board ripe for abuse. Yet the service, which connects to an associate Twitter account, could be quite intriguing in optimal circumstances, just as PostSecret has proved itself.

Far too many people are scared to implement a moderation system for fear of losing membership or scaring off new members. Moderation is about leadership, and positive leadership leads to positive culture. And at the end of the day, successful community is set mostly by its culture.